World’s biggest video show loses prominent exhibitor as Sony Interactive Entertainment opts to skip June event
The world’s biggest video game event will be missing one of its major exhibitors next year. Sony will not be attending the show for the first time in the event’s 23-year-history.
The company has traditionally held a major PlayStation press conference on the Monday before the event, and has occupied acres of space in the LA Convention centre, where the show takes place every June. Considered the Cannes of the gaming world, E3 is the centre of the gaming calendar, attracting more than 65,000 visitors, with millions more watching live broadcasts of the show. E3 is where big publishers and console manufacturers reveal major new titles and where next-generation hardware is shown for the first time.